Organization Setup Checklist

Step 1 - Connect Stripe Account

We recommend you set up your Stripe account and connect that Stripe account to ServiceReef before you venture into any of the other setup items if you plan to run online donations through your site.  This is a seamless process and allows you to properly set up other items like short term trip fundraising, missionary fundraising, and more.  

Access Mission Control and look for the "New Account Check List" on the bottom right of the page

 and find the "Getting Started Checklist".  You were also guided to this page when you created your ServiceReef account.  

Click the Get Started button and start the process to connect your Stripe account.  Creating your Stripe account should take 5 minutes or less if you have your account information.  Connecting your Stripe and ServiceReef account should take less than a minute.  

Step 2 - General Information

Now, let's go through your account settings one by one starting with your General tab.  You can access these pages from Mission Control or your top right drop down menu.  Here you will be able to do the following:

• Organization Name - name of your church or organization

• Abbreviation - should you have one to use

• Organization Type

• EIN - Federal tax identifier number

• Website - enter your main organization website

• Who We Are - short 140 character explanation of your organization 

• Organization Bio - longer organization overview

• Primary Contact - the person who will be receiving ServiceReef updates and noted as your point of contact on your ServiceReef profile (should you choose to display this)

• Organization Address

• Terms & Conditions - you can optionally load your own terms and conditions for users within your organization.  Use the text editor here to enter any general terms and conditions.  Members in your community will be required to agree to these terms when they create an account (though your subdomain).  

NOTE: Most of this data you would have provided when you created your ServiceReef account.  

Step 3 - Media

The media tab is designed for you to provide links to various social media sites to help promote your organization and your opportunities.  These will display in your footer and other areas of your profile.  Here you can load: 

• Twitter

• Facebook

• LinkedIn

• Blog

• Welcome Video

Step 4 - Site Branding

The branding tab allows you to set your site branding and images.  This helps take major strides for making your site feel like home.  Here you can load the following: 

• Site Colors (use HEX or RGB)

  • Header Color

  • Header Text Color

  • Footer Color

  • Footer Text Color

  • Link Color

  • Headings Color

  • Main Button Color

• Logos & Images

  • Header Logo (clear back png image recommended)

  • General Logo (colored)

  • Avatar

  • Banner image (displays on your organization home page)

Step 5 - Custom Categories

Custom categories are your means to build a tagging structure for how you post trips and other resources.  For example, a church might like to create tags for each of their campuses or for each of their partner organizations.  Here are a few things you can do with categories:

• Title your categories

• Choose what category is used for (trips, map, groups, tracks)

• Allow users to search trips, map, groups, and tracks by your categories

• Create HTML exports for your trips or your map based on category sections

Step 6 - Preferences

Next we explore your general organization preferences.  There are a number of preferences listed here, just remember you only need to set these up once.  But it's important to set these up properly so let's unpack one at a time.  

• General Settings - items related to your organization profile

  • Time Zone - set your organization time zone.  This is how the system knows when to shut down registrations and automate other system mechanics.  

  • Default tab on member modal - when you click on a user from your member database you will see a member modal displayed.  Choose which module you would like to see by default.  If you're not sure then click trips or notes.

• Short Term Opportunity Settings - these are settings as relate to your short term trips.  

  • Which trips to display - choose which trips to display on your opportunity page (just your organization or your organization + your partners)

  • Fundraising

    • Hide donor name from event admins - here you can choose to not allow your event admins to see donors who give to your trip participants.  Some organizations do not want event admins knowing how much donors are giving to individuals.

    • Hide individual donation amounts from trip participants (on registration page and emails) - this feature allows you to not show donation amount (though donor is still displayed).  Some organizations do not want trip participants to know how much each donor is giving them. 

    • Hide fundraising progress on personal fundraising page - this is essentially to allow for "over-fundraising".  When you turn this off then there is no fundraising progress bar so donors have no idea when goal is met.  Some organizations prefer to not show donors this progress bar.  

    • Organizations to absorb credit card feeds.  

    •  A note about using Stripe and recognizing the processing fees that Stripe imposes:

      • Stripe charges 2.9% + $.30 per successful card charge. If a donor chooses to donate $100, the participant will only be credited $96.80 (although the donor donated $100; 100x.029= 2.9+.3=3.2, 100-3.2= $96.8).
      • Stripe charges .8% per ACH debit, ACH credit, or wire transfer ($5 cap).
        •  There are options on how to work around the transaction fee to ensure that a trip is fully funded.
          1. Organizations have the option to absorb these credit card fees. 
             1. Under “Organization Preferences” ensure that the box is checked by “Organization will absorb credit card processing fee?" This feature allows the organization to absorb all fees that are associated with their participants fundraising for opportunities. 
          2. Adjust the fundraising goal for participants (and choose not to absorb the credit card fees); this can be done for every participant or per individual participant as needed. For instance, if a participant fundraising goal is $100, make the goal $105 to ensure that the 2.9% + .30 per transaction is balanced out. 
          3. “Credit” the user with a balance by putting in a manual transaction for the fees (once donations begin flowing in).

    • CC all household members for emails to minors - this sends a copy of all emails sent to members who are minors in household accounts.  

    • Notification for events - this generates an email notification when someone registers for an event.

    • Donation help text - this field is useful for organizations needing to give clarity to their donation terms and conditions.  For example, many organizations want to note that a donation to a person is really a donation to the organization and they the organization reserves the right to do as they please with the donation once made.  This text is displayed on both the donation page (where the donor enters their credit card information and makes the donation) and the email confirmation.  

  • Groups - settings for your small groups.

    • Enabled Small Groups

    • Enable simple group registration

    • Curriculum filter

    • Starting new groups - allows users to create their own small groups (turn off if you want to control which go live)

    • Groups Search

      • Hide life stages from search

      • Hide age groups from search

      • Hide gender from search

  • Tracks

    • Which tracks do you want to show on your organization tracks page (just your organization or your organization + your partners)

  • Map Settings

    • Show map in menu

    • Show partner points on your map

  • Advanced

    • Optionally you can enter HTML code from Google Analytics or another tracking tool to run site analytics.  

Step 7 - Communications

Here we are just getting comfortable with the two major email systems of ServiceReef.  

• Ad Hoc Emails - each organization has an email sender to batch emails to their member audience.  These are great tools to be able to target and send strategic messages.  Here you will find the following tools and filters:
  • Audience - choose to send emails to everyone in your database, trip participants, donors, small group members, and Missional.Life members
  • Date Range - select the date range for the activity of the above filter
  • Reply To - set the email address for who reply to emails are sent
  • Subject - write your email message
  • Attachment - add files you may need to send members
  • Schedule - choose to send your email immediately or schedule for a future release time/date
  • Test email - we always recommend sending yourself a test email before scheduling an email 
• Automated Notifications (premium feature) - for the organizations who have this feature, you can edit the short term trip automated emails to be more in line with your organization messaging.  

Step 8 - Organization Admins

You can add as many additional admins as you please to help manage your organization and modules.  Here you can set admins over the following:

• Organization Profile
• Finance
• Manage Credit Cards
• Opportunities 
• Groups
• Tracks
• Piplelines
• Positions
• Missional.Life Settings

Step 9 - Embed Widgets

ServiceReef is designed to be a stand alone website for you or a resource to power your missional activity.  If you have an organization or church website then we always recommend using our embed widgets to automatically post your opportunities and resources directly into your organization's website.  ServiceReef offers embed widgets for the following:

• Short Term Trips
• Donations
• Map Points
• Stories

You can refine your HTML embed widgets to include partners, filter by your categories, and more.

Step 10 - Missional.Life

For organizations who have the advanced features of a Missional.Life organization white label account, you can do the following:

• Set your logo
• Set your banner image
• Set your headline
• Set your welcome message

Congratulations!  You've done it!

Like we said at the beginning, you really only need to tackle these fields once then you're all done.  Our purpose here is that you can configure ServiceReef to serve you and your organization well.  We wish you the best as you continue to mobilize people to mission.